What a month of controversy it’s been! Social networks have been exploding in response to The Great British Bake Off moving from BBC to Channel 4, and most of their beloved presenters going with it! We’ve also seen an abundance of memes and jokes surrounding the split of power couple Brangelina. And, on a more serious note, Facebook were in some trouble after misleading advertisers.
All that being said, let’s have a look at Septembers social media hot topics.
1. Snapchat Spectacles
Let’s start off with the emergence of Snapchat, sorry, Snap Inc. Spectacles. Yes, the newly branded Snap Inc. have been working on their very own smart glasses. They look pretty cool in my opinion, or at least they do on those very attractive models below.
The glasses themselves allow the wearer to video hands-free and therefore authentically captures the moment, rather than missing it while fumbling around with their phone. Spectacles offer the user’s POV, allowing the footage to replicate their memories. This is an in-demand experience, as everyone from influencers, to brands, to everyday users seek to capture moments in the most authentic way possible.
This move has proved that Snapchat is more than just a social networking app. Over their lifespan Snapchat have exceeded many expectations, and with other platforms introducing features which were originally Snapchat’s ‘thing’, it’s no surprise that the company are pushing the boat out and trying new things.
I’m excited for brands to get their hands on a pair or two of these bad boys and see what kind of content they will produce
See more about the glasses and what they can offer here: http://bit.ly/2ctFLFa